Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise the device you are using and provide you with a better website experience.
If you wish, you can usually adjust your browser so that your computer does not accept some or all cookies. If you do use your browser setting to block all cookies, you will still be able to browse around the website, but any functions that allow you to add items to a basket, set up a new account or access an existing account will not be available. Alternatively you can adjust your browser to tell you when a website tries to put a cookie on your computer. How you adjust your browser to stop it accepting cookies or to notify you of them, will depend on the type of internet browser programme your computer uses.
Please remember, cookies do not contain confidential information such as your home address, telephone number or credit card details.
Your browser also generates other information, including which language our website is displayed in, and your Internet Protocol address ("IP address"). An IP address is a set of numbers which is assigned to your computer during a browsing session whenever you log on to the Internet via your internet service provider or your network (if you access the Internet from, for example, a computer at work). Your IP address is automatically logged by our servers and used to collect traffic data about visitors to our website. We do not use your IP address to identify you personally.
We use the following cookies:
Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website or use the shopping basket.
Analytical/performance cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users find what they are looking for easily.
Functional cookies. These are used to recognise you when you return to our website. This enables us to personalisze our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
Google Analytics – we use Google Analytics to collect data about website usage. This data does not include personally identifiable information.
Google AdWords - A third party manages our AdWords account. We pay to display brief advertising copy and product listings etc. The Google AdWords' system is based partly on cookies and partly on keywords determined by the third party and the ercol marketing department. These cookies collect information about your browsing habits in order to make advertising relevant to you and your interests.